PUBLICATIONS

Inference for Product Competition and Separable Demand (2019)
with Peter Rossi and Greg Allenby, Marketing Science, 38(4): 690-710
[online appendix]

Demand Models with Random Partitions (2020)
with Greg Allenby, Journal of the American Statistical Association, 115(529): 47-65
[online appendix] [code]

CURRENT RESEARCH

Learned Complementarity with Daniel Ershov

Shrinkage Priors for High-Dimensional Demand Estimation with Jim Griffin

Capturing Flexible Price Elasticities in Direct Utility Models with Chul Kim, Jaehwan Kim, and Greg Allenby

An Integrated Model of Variety Seeking Dynamics with Nobuhiko Terui, Yinxing Li, Shohei Hasegawa, and Greg Allenby

TEACHING

UCL School of Management

• MSIN0010: Data Analytics I [syllabus] [textbook: Data Analytics with R]

• MSIN0041: Marketing Science [syllabus]

Ohio State University

• PhD Seminar on Bayesian Statistics and Marketing

  • Bayesian Linear Regression
  • Cholesky Decomposition
  • Gibbs Sampling
  • Monte Carlo Integration and Importance Sampling